Client: Hotjar

Hotjar

What we did

Crafting an engaging, goal-driven social media experience

Hotjar, an industry-leading analytics and feedback platform, partnered with Studio Skulptur to revamp its social media presence and connect with their core audience.

We implemented a flexible, multi-channel branded content system designed to expand Hotjar’s reach, increase their engagement, and establish them as an industry leader across all social platforms.

Digital design / Design Templates / Social media
What we did
Digital design / Social media
Illustration of a book called "Good strategy bad strategy"Hotjar illustration with a question: "What are heatmaps?".Hotjar illustration about leadership roles requiring more soft skills.Hotjar illustration with a headline that says: "Feeling like an imposter?"
A person holding a smartphone displaying hotjar's instagram pollAnimated hotjar gif with instagram stories including the question "Have you ever used heatmaps?"
Hotjar slider item that says "3 expert tips for improving bounce reate"
Hotjar slider item illustration that says "Reduce page load speed"
Hotjar slider item which references a quote about maximum 3 second load time
Hotjar slider item illustration that says "Find and fix usability issues".
Hotjar slider item illustration that says "Here are some common usability issues to look out for"
Hotjar slider item pointing out three common website usability issues.
Hotjar slider item illustration that says "Fix irrelevant copy"
Hotjar slider item illustration with text about direct feedback and specific questions.
Hotjar slider item that says "Here are some examples:"
Hotjar slider item that says "Found this post helpful?"

Our experience with Studio Skulptur has been outstanding. They consistently deliver exceptional results, and a great example of this is the recent revamp of our social media channels that exceeded our expectations. Their remarkable creativity and attention to detail breathed new life into our online presence, creating a visually appealing and cohesive layout.

Studio Skulptur captured and elevated our brand's essence, seamlessly incorporating our identity into every post and graphic. Their work has positioned us as a competitive player in the marketplace, captivating our target audience and keeping us at the forefront of trends. Working with them has been a joy—professional, responsive, and dedicated to our success.

André Sousa
Head of Marketing Design, Hotjar
Scolling masonry of Hotjar articles/media
Hotjar slider item illustration that says "The truth about remote work".
Hotjar slider item illustration about lot of remote work myths that need to be busted.
Hotjar's second myth about no belief for work from coworkers and managers
Hotjar slider item illustration about a third myth: Less access to key info
Hotjar slider item illustration with text about transparency and truth
Hotjar slider item illustration with a question: "Would you add anything to this list?"
A big thanks to Flow, who animated this video.
Hotjar slider item illustration about website traffic and how CTA's benefit it.
Hotjar slider item illustration about using a CTA in multiple places.
Hotjar slider item illustration about writing a compelling copy.
Hotjar slider item illustration about using social proof.
Hotjar slider item about experimenting to find what works for you.
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